A select group of clippers
Your campaign goes to clippers we have picked for your niche, not to an open crowd.
Product & brand
Product and brand clipping for launches and ecommerce
Clippers turn your demos, launch films and founder clips into short-form posts on their own accounts, and you pay only for the views we can verify.
Verified agency on Try Shoot Pay per verified view
Product and brand clipping campaigns
What is product and brand clipping?
Product and brand clipping turns the content you already have into many short clips, posted by independent creators on TikTok, Instagram Reels and YouTube Shorts. Launch films, demos, founder clips and customer reactions are cut for the feed and carried by many accounts at once, instead of one brand account or one ad.
It suits products that show well on camera: something that can be demonstrated, unboxed, tested or reacted to in a few seconds. You pay per 1,000 verified views, against a budget cap you set.
What you get
What a product campaign includes
We run the whole campaign: the clippers, the brief, the review and the reporting.
We handle creator outreach
Recruiting, briefing and chasing creators is our job. You never manage a single DM.
Your brand rules on every clip
Each clip is checked against your brief before its views count: the claims you allow, the tone you want and the disclosures you need.
Dedicated editors
Editors who know what goes viral cut your content into formats that already work in the feed.
Clips that send people somewhere
Bio links, discount codes or hashtags can be required on every clip, so views have a route to your product page.
Verified views and audience targeting
Through Try Shoot: account and ID checks, a bot-risk score on every clip, and viewer-country checks.
What we clip
What we clip for products and brands
Send what you already have. Clippers find the moments that work in a feed.
- Product demosThe product doing what it does, in the first few seconds.
- Unboxings and first looksFootage you supply of the product being opened and used.
- Launch films and adsLonger brand films cut down into short vertical moments.
- Founder and team clipsThe people behind the product explaining why it exists.
- Customer reactionsReviews and reactions you have the rights to use.
- Events and pop-upsFootage from launches, stores and activations.
Process
How a product campaign would run
We have not published a product campaign yet, so here is exactly how one would run with us. The method is the one behind our published results.
Book a strategy call- 01
You send the footage
Launch film, demo clips, founder videos and any customer reactions you have the rights to, in one folder, along with your product page and the claims you can stand behind.
- 02
We write the brief and pick the clippers
The brief names the moments to cut, the product name and link every clip must carry, the #ad label where it is required, and what is off limits. It goes to clippers we pick for your niche, not to an open crowd.
- 03
Every clip is reviewed
Before a clip's views count, we check its claim, its label, its link and its tone against the brief. A clip that says something your product page does not is rejected and never paid.
- 04
You watch it on one link
Views, spend and effective CPM update as clips go out. You see which angles carry the product, and when the budget is spent you decide whether to top up, scale or stop.
Pricing
What campaigns cost
You pay per 1,000 verified views against a budget cap you set. The bigger the budget, the less each thousand views costs.
Cost per 1,000 views falls as budget grows
Conservative estimates for four budgets.
Budget$1,000about 1.5M views
≈ $0.65per 1,000 views
Budget$5,000about 9M views
≈ $0.55per 1,000 views
Budget$10,000about 20M views
≈ $0.50per 1,000 views
Budget$25,000about 55M views
≈ $0.45per 1,000 views
These are conservative estimates as views do vary by industry. The results show how higher budget leads to reduced cost per 1,000 views.
Every campaign includes
No tiers. The terms are the same for a first campaign and a tenth.
- A budget cap you set
- One agency fee, agreed before launch
- No retainers or lock-ins
- Every submission reviewed
- A live analytics link
It works best when the product is visual: something a viewer understands in a few seconds of footage. If your product needs a long explanation, we will say so on the call rather than take the budget.
In the UK, paid-for content must be clearly labelled, usually with #ad, and other countries have their own rules. We write the label into the brief as a requirement, and clips without it are rejected.
No. Clippers work from the footage you supply. If you want creators filming with the product itself, tell us on the call and we will scope it.
Yes. Clippers are available in the US, UK, Australia, Canada, New Zealand, France and Germany, and other countries on request. Viewer countries are checked on every clip.
You set a campaign budget, which pays creators per 1,000 verified views, and you are billed that budget plus one agency fee agreed before launch. There are no retainers. As a conservative guide, a $1,000 budget is about 1.5M views and a $10,000 budget about 20M, though views vary by industry. See pricing.
Start a campaign
Set a budget.
Set a budget.
Pay for verified views.
Thirty minutes on a call is enough to map your campaign. Most are live within 48 hours.